At NECLive 2025, filmmaker and media leader Chris Ihidero reflected on a long-standing commitment he made to his boss — to deliver 5,000 hours of content annually noting that this ambitious target will finally become achievable by 2028.
Speaking with conviction during his session, Ihidero explained that ongoing investments in infrastructure, creative talent, and production capacity are steadily shaping the systems needed to meet such a massive output goal.
He emphasized that reaching this milestone is not just about volume but about building a sustainable content ecosystem that empowers creators, strengthens distribution, and positions African storytelling for global relevance.
