As millions of fans await the return of popular Big Brother Naija reality show, Multichoice CEO John Ugbe makes his own return to the Nigerian Entertainment Conference stage where he would be discussing what the world must learn from the phenomenon.
Mr. Ugbe was a speaker at the 2018 edition of NEC Live where he fielded questions from members of the audience who wanted to know why the show was held in South Africa. He explained that the time that it would not have been cost-effective to have brought all the production equipment down to Nigeria. However, producers of the show have decided to hold the 2019 edition in Lagos, Nigeria.
Although it is often disparaged as a corrupt; indecent platform, BBNaija appears to be more than a reality show for wannabe stars. The makers of the show, the participants, researches, and fans come together for a session that interrogates all the assumptions; with a view to providing everyone with an opportunity to see things differently.
Nigerian Entertainment Conference will discuss mobile, data, consumers and the future of entertainment and will hold at Landmark Event Centre, Lagos on April 24, 2019.
NEC Live is brought to you by ID Africa, in partnership with African Creative Foundation, MultiChoice, Livespot, Huce Valeris, and BHM.
