The Chief Transformation Officer of MTN Nigeria, Mr Bayo Adekambi was part of the lead panel at Nigerian Entertainment Conference yesterday. He spoke on data and entertainment.
His presentation touched on global best practices and what is imperative for Nigeria. He also emphasised that “Music has gone beyond art, there is a strong blend of science.”
Click this link to read his full presentation. Data and Entertainment NECLive7
Entertainment in Nigeria has been estimated to become a $9.9 billion industry by 2022 and what this means is that this huge amount of revenue is going to be plucked by those who position themselves to benefit the most from it.
Based on this information, the CEO of ID Africa, Mr Femi Falodun said that data will play a key role in determining the success of businesses in the entertainment industry.
He also said that entertainers and service providers should go beyond just doing the job and also provide feedback and report on the services they render. This will help to create data on the value of their services and also give them a tested process that they can replicate in future projects.
In just a matter of minutes, Nigerian Entertainment Conference will get underway at Landmark Events Center, Lagos.
Get the full schedule of proceedings here: Conference Schedule
At the Nigerian Entertainment Conference 2019, a special panel will discuss the Big Brother Naija phenomenon that has taken over Nigerian airwaves in recent years.
Often disparaged as a corrupt, indecent platform, BBNaija appears to be more than a reality show for wannabe stars. The makers of the show, the participants, researchers, and fans come together for a session that interrogates all the assumptions; with a view to providing everyone with an opportunity to see things differently.
At NEC Live 7, the CEO of Multichoice Nigeria, John Ugbe will speak on the panel “DSTV Now: What The World Must Learn From BBNaija”. He will be joined with 2017 finalist, Tobi Bakre, Wangi Mba-Uzoukwu, Channel Manager, Africa Magic; Bisola Tejumola (PhD), Executive Head, Content.
NEC Live 7 holds tomorrow April 24, 2019, at Landmark Event Center, Lagos. The conference is brought to you by ID Africa, in partnership with African Creative Foundation, MultiChoice, Livespot, Huce Valeris,and BHM.
Ebuka Obi-Uchendu will participate in the 7th edition of the Nigerian Entertainment Conference (NECLive7) as a moderator.
The respected media personality will moderate the session: ‘DSTV NOW: What The World Must Learn From BBNaija’. Often disparaged as a corrupt; indecent platform, BBNaija appears to be more than a reality show for wannabe stars.
A panel consisting of John Ugbe, CEO MultiChoice Nigeria; Wangi Mba-Uzoukwu, Channel Director, Africa Magic; Tobi Bakre, former #BBNaija housemate and Busola Tejumola (PhD), Executive Head, Content will do justice to the discussion.
The makers of the show, the participants, researchers, and fans will come together for a session that interrogates all the assumptions; with a view to providing everyone with an opportunity to see things differently.
NECLive7 is put together by ID Africa, in partnership with African Creative Foundation, MultiChoice, Livespot, Huce Valeris, and BHM.
The highly anticipated 7th edition of the Nigerian Entertainment Conference (NECLive7) is almost here.
All roads will lead to the Landmark Event Center, Oniru, Lagos on Wednesday, April 24 2019, as entertainment industry experts, innovators and visionaries discuss the way forward by exploring this year’s theme: ‘Mobile, Data, Consumers and the Future of Entertainment’.
Participants will have the rare opportunity of gaining insights into how data will play a significant role in what the future of the rapidly evolving industry is going to look like.
Experts such as Bayo Adekanmbi, Chief Transformation Officer of MTN Nigeria; Multichoice Nigeria CEO, John Ugbe; Piggy Vest co-founder, Odun Eweniyi; Bookings Africa founder, Fade Ogunro and many others will speak at the event, while Frank Donga, SLK, Dance Na The Main Thing (DNMT) will entertain the audience with unique performances.
NECLive is brought to you by ID Africa, in partnership with African Creative Foundation, MultiChoice, Livespot, Huce Valeris, and BHM.
Be there!
The April 19 deadline set for registrations for the Nigerian Entertainment Conference, NECLive7 has passed and the exercise has finally come to an end.
This also means that potential participants who didn’t register for the conference may not be allowed to be a part of the event.
The conference which will hold on Wednesday, April 24, 2019 at Landmark Event Centre, Victoria Island, Lagos is expected to be the best edition so far.
Key players in the Nigerian entertainment industry are billed to share ideas on how mobile, data, and consumer insights will change the dynamics of entertainment in the future.
With registrations closed, the focus has shifted to the main event and all roads now lead to #NECLive7.
After seven years of what has now become a tradition for the entertainment industry, NECLive Founder, Ayeni Adekunle will makes a bold proposal for what the future of entertainment should look like in Africa, particularly Nigeria when the conference opens on April 24, 2019.
His proposal, Let’s Do Things Differently, will lead the discussions at NEC Live 7.
Earlier, he had written a piece that explained why the discussion about 2019 edition of the Nigerian Entertainment Conference would be on the Importance Of Data, And Mobile Technology To Creators And Consumers; And What It Means For The Future Of Entertainment , tracing the journey of entertainment and media in Nigeria since 1996, while raising cogent queries about what the future holds.
“There’s an opportunity to build something that can truly transform the industry. And that’s what technology provides. From comedy to music, film, fashion, and media, how can we make sure that we build a future where our products are available to consumers where, when and how they want them? How can we make sure that experiences can be customised and personal? How can we create a system where the big funds are pouring into the creative sector because it’s been demonstrated that the industry means business?”
The lead panel will also feature Bayo Adekambi, Chief Transformation Officer of MTN Nigeria, Fade Ogunro of BookingsAfrica.com, Dayo Adeyelure of BookedByUs, Odun Eweniyi of Piggyvest, Femi Bakre of KRAKSTV, and will be moderated by media personality, Oreka Godis.
NEC Live is brought to you by ID Africa, in partnership with African Creative Foundation, MultiChoice, Livespot, Huce Valeris, and BHM.
Nigerian Entertainment Conference is a platform for having intensive discussions about the entertainment industry, it also includes lively performances as part of the day’s programme.
This year at NEC Live 7, performances to look forward to include Frank Donga, the job-seeking character created by comedian and actor Kunle Idowu– who makes a return to the conference after featuring as a panellist in 2018. He would be joined by SLK, a comedian whose brilliant use of puns via Instagram has made him a household name.
Foremost poet and spoken word artiste Sage Hasson will also be on stage to deliver thought-provoking rhymes while dance group Dance Na The Main Thing will show their expertly choreographed routines.
To provide yet another form of entertainment performance, drama group Theatre Hub Africa will present a play.
NEC Live has always been a stage for electrifying performances which have featured Dbanj, Timi Dakolo, Simi, K1 De Ultimate at past editions.
The conference is brought to you by ID Africa, in partnership with African Creative Foundation, MultiChoice, Livespot, Huce Valeris, and BHM.
The Chief Transformation Officer of MTN Nigeria, Bayo Adekambi will be speaking at the forthcoming Nigerian Entertainment Conference. He is the speaker at the Understanding Data For The Purpose Of Economic Freedom panel, which also has ID Africa, CEO Femi Falodun, DJ Cuppy, veteran producer Nelson Brown and legal practitioner Olumide Osundolire as panellists. The panel will be moderated by writer and journalist Joey Akan.
The panel seeks to find out how the entertainment and creative industry can build sustainable businesses, using the data information available.
NEC Live 7 will hold at Landmark Event Center, Lagos on Wednesday, April 24, 2019.
NEC Live is brought to you by ID Africa, in partnership with African Creative Foundation, MultiChoice, Livespot, Huce Valeris, and BHM.
