FirstBank of Nigeria, Nigeria’s premier financial institution, has been announced as Official Sponsor Partner for the 2025 edition of the Nigerian Entertainment Conference (NECLive). 

NECLive 2025, produced by Nigerian Entertainment Today and the Africa Creative Foundation, in association with ID Africa, BHM, and Huce Valeris, will hold on Friday, November 28, 2025, at the Landmark Centre, Lagos.

Since its inception in 2013, NECLive has established itself as an influential platform for critical conversations and interventions shaping the continent’s entertainment landscape, and this partnership aligns with the bank’s strategic focus on stimulating economic diversification and growth within the nation’s burgeoning creative industry.

FirstBank’s support for the sector includes its renowned First@Arts initiative, a platform dedicated to providing financial advisory services, promoting, and supporting the entire value chain of the creative sector. The bank has consistently championed various forms of creative expression, from theatre and film to music and visual arts, viewing the sector as a critical engine for youth employment and national cohesion.

FirstBank will bring its expertise in financial inclusion and economic empowerment to the conference, participating in key discussions on funding gaps, investment strategies, and how creatives can better structure their businesses for growth.

Nigerian Entertainment Conference (NECLive), West Africa’s largest gathering of creative industry professionals, is proud to announce MTN Nigeria Plc, the nation’s leading telecommunications provider, as an Official Sponsor Partner for NECLive 2025. 

Over the last two decades, MTN has used its extensive connectivity and digital platforms to help creatives reach wider audiences and turn their passions into sustainable careers. 

The company has also contributed to the creative sector by funding projects and fostering the growth and development of talents through The MUSON, Next Afrobeats Star, MTN Play and other initiatives. 

Through the MTN Foundation, the company has been a consistent patron of Nigerian creativity, sponsoring major theatre productions, comedy shows, and visual arts exhibitions, including the popular musicals ‘Legends’ and ‘Saro’. This collaboration with NECLive further cements MTN’s role as a key enabler of the creative ecosystem.

MTN’s partnership with NECLive 2025 reinforces its commitment to leveraging technology, connectivity and a range of innovative digital services to drive the growth and economic viability of the African creative sector. Under the theme “Powering Africa Through Creative Enterprise,” NECLive 2025 aligns perfectly with MTN’s long-standing dedication to the arts and culture. 

“NECLive as a platform perfectly aligns with our core mission of using our technology and digital infrastructure to empower industries and enable African creatives to reach global audiences,” said Tobe Okigbo, Chief Corporate Services & Sustainability Officer, MTN Nigeria Plc. 

In response, Ayeni Adekunle, NECLive Convener, stated, “This partnership with an industry leader like MTN is a monumental step for the entire creative ecosystem, providing not just support but the crucial technological backbone needed to scale our creative enterprises across the continent and beyond.” 

The partnership will see MTN contribute its expertise in digital infrastructure and youth engagement to the conference, particularly in discussions around how technology can bridge the gap between African content and global audiences.

NECLive 2025, produced by Nigerian Entertainment Today and the Africa Creative Foundation, in association with ID Africa, BHM, and Huce Valeris, will hold on Friday, November 28, 2025, at the Landmark Centre, Lagos.

MultiChoice Nigeria, Africa’s leading entertainment company, has been confirmed as a major sponsor for the Nigerian Entertainment Conference (NECLive) 2025, reaffirming its long-standing commitment to developing the continent’s creative and content infrastructure.

As a consistent and dedicated supporter of NECLive, MultiChoice’s renewed partnership is a powerful statement about its belief in the conference’s position as the defining industry gathering where brilliant minds, boldest visionaries, and brightest talents converge to power Africa through creative enterprise and drive meaningful change. 

 A subsidiary of The MultiChoice Group, MultiChoice Nigeria’s investment in the creative sector spans content creation, talent development through initiatives like the MultiChoice Talent Factory, and the establishment of platforms that showcase African stories to the world, including the Africa Magic channels and the prestigious AMVCA awards.

John Ugbe, CEO of MultiChoice, West Africa, says. “MultiChoice is committed to fostering sustainable growth and enriching the lives of professionals in Africa’s creative and entertainment industries. We are delighted to participate in NECLive 2025 and anticipate strengthening our relationships with stakeholders across West Africa and the continent,” 

MultiChoice will contribute its wealth of experience in content aggregation, distribution, and infrastructure development to the conference, participating in key panel discussions, masterclass sessions, and conversations focused on the future of African storytelling and global market access.

“Having MultiChoice as a sponsor represents a powerful validation of NECLive’s impact on the African entertainment ecosystem,” said Ayeni Adekunle, NECLive Convener “MultiChoice’s platforms have been instrumental in demonstrating the impact of creative enterprise on Africa’s economic transformation. This partnership creates an opportunity for conference participants to engage with industry leaders who are actively building the foundation for a sustainable industry.”

NECLive 2025, produced by Nigerian Entertainment Today and the Africa Creative Foundation, in association with ID Africa, BHM, and Huce Valeris, will hold on Friday, November 28, 2025, at the Landmark Centre, Lagos. 

Organisers of this year’s edition of the Nigerian Entertainment Conference (NECLive) have announced a partnership with The Macallan, the world-renowned single malt Scotch whisky, as Official Sponsor Partner. 

The Macallan has consistently supported high-end art and cultural initiatives in Nigeria, collaborating with Nigerian artists and celebrating the nation’s cultural tastemakers and top whisky connoisseurs over the last few years. 

This partnership with NECLive signifies a powerful alignment between the ultra luxury brand’s commitment to craftsmanship, art, and cultural heritage, and the burgeoning excellence of Africa’s creative industry.

According to Hammed Adebiyi, Senior Brand Manager, West and Central Africa, Edrington Portfolio, “The Macallan has always celebrated exceptional craftsmanship and artistic excellence, values that resonate deeply with Africa’s thriving creative community. Our partnership with NECLive 2025 is a natural extension of our commitment to championing cultural tastemakers and supporting platforms that elevate creativity across the region.”

Also commenting on the partnership, NECLive Convener, Ayeni Adekunle, said, “We are honoured to partner with The Macallan for NECLive 2025. This collaboration showcases the premium value and world-class artistry within Africa’s creative industry. It reinforces our mission to power the continent through creative enterprise by attracting globally renowned brand partners who recognize and celebrate African creativity.”

NECLive 2025, themed “Powering Africa Through Creative Enterprise,” is produced by Nigerian Entertainment Today (Netng) and the Africa Creative Foundation, in association with ID Africa, BHM, and Huce Valeris. The conference will hold on Friday, November 28, 2025, at the Landmark Centre, Lagos.

NECLive 2025 registration will close at 11:59 PM on Friday, November 21, 2025. There will be no registration available at the venue, and entry will be strictly limited to registered participants, guests, and accredited media only.

Secure your spot now to join industry leaders, innovators, and change-makers for this premier event.

Important Details:

Registration Deadline: Friday, November 21, 2025, at 11:59 a.m. 

Venue Access: Pre-registration required — no on-site registration available 

Attendance: Limited to registered participants, guests, and accredited media

Don’t miss your opportunity to be part of NECLive 2025. 

Register before the deadline to ensure your access.