Category Archives: News

Brand Marketing Manager, Adeola Oluwatobi to Speak at NECLive9

Oluwatobi Adeola - NECLive9

With just a few hours until the ninth edition of the Nigeria Entertainment Conference, ID Africa has confirmed that Adeola Oluwatobi will be speaking at the conference.

A graduate of Mass Communication Lagos State University, Adeola Oluwatobi is a highly motivated and driven person. He has over seven years of experience in brand management, media advertising, and digital marketing, and is currently the Brand Marketing & Partnerships Manager, West Africa for MultiChoice Connected Video. Before joining MultiChoice in March of 2021, he worked at 9mobile telecommunication company as a Manager of Product Marketing.

Themed Sustaining the Africa Momentum, NECLive9 will hold on Friday, April 29, 2022, at Landmark Event Centre in Lagos and be broadcast live on Hip TV (DStv and GOtv) and online platforms.

Adeola Oluwatobi will join other confirmed speakers for NECLive9 to discuss how African young creatives and entertainers can leverage the opportunities technological tools and devices offer to create economic power for themselves and their country, and grow the entertainment industry.

Other industry experts he will converse with include Anyiko Owoko from Kenya, actor and comedian, Mr Macaroni, founder of ChessInSlums, Tunde Onakoya, Dr. Busola Tejumola, the Executive Head of Content and West Africa Channels at MultiChoice, TV host and filmmaker, Bolanle Olukanni, Broadcaster Osi Suave, Sam Onyemelukwe, media executive, Broadcaster Mozez Praiz and more.

NECLive9 is organised by ID Africa in partnership with Big Cabal Media, Legit, MTV Base, Hip TV, Trace TV, 7even Interactive, Landmark Centre, AV Edge, Huce Valeris, BHM, Plaqad, GreenRoom, Mirus Events, African Movie Channel, X3m Ideas, Hit FM, Beat FM, Naija FM, Classic FM, Top Radio, Pinpoint Media, News Central TV, K-Square, One Data, Seats and Tickets, Alla Dave, and DJ Jimmy Jatt.

ID Africa Galvanises Nigeria’s Entertainment Professionals With NECLive8

Media personality and producer, Bolanle Olukanni; co-founder, Andela, Flutterwave, and Future Africa, Iyin Aboyeji; CEO, ID Africa, Femi Falodun; and founder, Temple Management Company, Idris Olorunnimbe during the eighth edition of the Nigerian Entertainment Conference (NECLive8) held in Lagos on Sunday, April 25, 2021.

On Sunday, April 25, 2021, ID Africa, the organisers of the Nigerian Entertainment Conference (NECLive), Nigeria’s largest gathering of entertainment professionals, held the eighth edition of the conference. It is the first instalment since the COVID-19 imposed hiatus in 2020. The conference was first held in 2013.

Themed ‘Building the Future’, NECLive8 explored actionable steps and solutions proffered by some of Nigeria’s most brilliant professionals and accomplished entertainment industry stakeholders.

Media personality and NECLive8 host, Bolanle Olukanni; CEO, Huce Valeris, Henry Ekechukwu; actor and comedian, Bovi Ugboma; Nollywood Actor, Dakore Egbuson-Akande;  co-founder, Future Africa and Flutterwave, Iyin Aboyeji; and CEO, ID Africa (producers of NECLive), Femi Falodun during the eighth edition of the Nigerian Entertainment Conference (NECLive8) held in Lagos on Sunday, April 25, 2021.
L-R: Media personality and NECLive8 host, Bolanle Olukanni; CEO, Huce Valeris, Henry Ekechukwu; actor and comedian, Bovi Ugboma; Nollywood Actor, Dakore Egbuson-Akande; co-founder, Future Africa and Flutterwave, Iyin Aboyeji; and CEO, ID Africa (producers of NECLive), Femi Falodun during the eighth edition of the Nigerian Entertainment Conference (NECLive8) held in Lagos on Sunday, April 25, 2021.

The line-up of speakers included Founder, Future Africa, Iyin Aboyeji; Nollywood superstar, Dakore Egbuson-Akande; entrepreneur and founder, Temple Management Company, Idris Olorunnimbe; accomplished entertainers, Basketmouth and Bovi; Big Cabal CEO, Tomiwa Aladekomo; and 2019 Big Brother Naija winner and businesswoman, Mercy Eke. The conference was hosted by media personality and producer, Bolanle Olukanni.

The conference began with the broadcast of the NECLive TV special, a scripted 90-minute production, featuring a seven-year chronicle of the most powerful speakers and memorable moments from the NECLive stage.

Co-Founder, Future Africa and Flutterwave, Iyin Aboyeji; Nollywood Actor, Dakore Egbuson-Akande; and CEO, ID Africa, Femi Falodun during the eighth edition of the Nigerian Entertainment Conference (NECLive8) held in Lagos on Sunday, April 25, 2021.
L-R: Co-Founder, Future Africa and Flutterwave, Iyin Aboyeji; Nollywood Actor, Dakore Egbuson-Akande; and CEO, ID Africa, Femi Falodun during the eighth edition of the Nigerian Entertainment Conference (NECLive8) held in Lagos on Sunday, April 25, 2021.

The special was followed by an intense two-hour conference where the speakers shared detailed insights into various opportunities that can be exploited by the Nigerian entertainment industry, the infrastructure that would be required to build the industry and how young creative Nigerians can play an intrinsic role in that future.

At its core, the conference addresses issues that plague and limit the actual output of creatives in the entertainment industry. Each year, it assembles the largest number of industry professionals to seek answers leveraging their experiences to solve industry problems.

L-R: Founder, HipTV, Ayo Animashaun; Nollywood Actor, Dakore Egbuson-Akande; CEO, Huce Valeris, Henry Ekechukwu; Media personality and NECLive8 host, Bolanle Olukanni during the eighth edition of the Nigerian Entertainment Conference (NECLive8) held in Lagos on Sunday, April 25, 2021.

“Nigeria’s entertainment industry is full of energetic, enterprising and creative young people who are often the direct victims of poor governance, lack of opportunities and social injustice. They have also recently emerged as the leaders of a new national movement and drivers of an ongoing conversation about the future of our country. Our goal with NECLive8 is to provide the tools, resources and connections that will further drive the change and innovation that the industry is yearning for,” Femi Falodun, CEO, ID Africa mentioned.

NECLive8 is organised by ID Africa in partnership with Huce Valeris, AV Edge, 7even Interactive, HipTV, Megalectrics, EDS, Big Cabal Media, Livespot, and BHM, with sponsorship support from Nigerian Breweries and MultiChoice.

For over 7 years, NECLive has attracted more than 12,000 physical participants and 20 million viewers and audiences on television and digital. Nigerian Entertainment Conference (often stylized as NECLive), with the hashtag #NECLive is an umbrella conference for the entertainment industry in Nigeria, which continually discusses the trajectory of the sector and shapes the discourse and practices surrounding it.

#NECLive is the marketplace for innovative ideas, products, the unveiling of dynamic solutions that will connect, engage and encourage industry collaborations for sustainable socio-economic development; while offering a brighter future on the continent.

Click to watch #NECLIve8

ID Africa Announces 8th Edition of NECLive Will Hold on April 25

ID Africa, owners of Netng and producers of Nigerian Entertainment Conference (NECLive), confirmed today that the eighth edition of the annual conference will hold on Sunday, April 25, 2021.

NECLive – the premier and largest gathering of entertainment industry professionals in Nigeria – will return as a hybrid media event combining a studio set-up of select speakers with live global broadcast across cable TV, radio and online platforms.

On April 25, 2021, NECLive8 will explore the theme: “Building The Future”, through the exploration of actionable steps and solutions proffered by some of Nigeria’s most brilliant professionals and accomplished entertainment industry stakeholders. The conference will focus on various ways of using entertainment as a vehicle, creativity as a tool and celebrity power as an agent of change to build a remarkable future for Nigeria’s youth.

NECLive8 will feature three main speakers who are leading the charge in rethinking the approach to consumer entertainment and creative enterprise across the world.

The event will be punctuated with live music by one of Nigeria’s most celebrated artistes, an enthralling live stage drama and comedy from one of the industry’s finest. NECLive8 will also include product unveilings, brand announcements and industry tributes. The studio audience will be made up of limited invited guests, while millions of viewers across the world will interact with the conference through the official digital channels.

NECLive Convener, Ayeni Adekunle says, “We set up NECLive eight years ago as an intervention towards building the industry of our dreams. Seven events, 450 speakers and panellists, 40 exhibitions and brands, and 12,000 attendees after, we are glad to be witnessing and facilitating the transformation of our home entertainment; or our music and media. And we are calling on the government, practitioners, fans and investors to come to the party.”

According to organisers, this year will also mark the launch of a new programme called NECLive Go! – a platform created to support innovators that are solving growth problems for creatives and the wider entertainment industry in Nigeria. Through NECLive Go!, innovators and entrepreneurs will pitch their ideas to investors and get the support they need to start or scale their products.

During NECLive8, ID Africa will also premier the NECLive TV Special, a scripted 90-minute long production, featuring a 7-year chronicle of the most powerful speakers and memorable moments from the NECLive stage between 2013 and 2020. The documentary-style production which will contain new, original recordings, archival materials and never-before-seen footage will broadcast live on TV and also stream online.

According to Femi Falodun, CEO, ID Africa, “Nigeria’s entertainment industry is full of energetic, enterprising and creative young people who are often the direct victims of poor governance, lack of opportunities and social injustice. They have also recently emerged as the leaders of a new national movement and drivers of an ongoing conversation about the future of our country.

“Our goal with NECLive8 is to provide the tools, resources and connections that will further drive the change and innovation that the industry is yearning for.”

Following a one-year hiatus due to the COVID-19 pandemic, the organisers expect that this hybrid edition will reach over 20 million people watching on TV, listening on radio and streaming live via Neusroom, Netng, as well as on NECLive’s Youtube, Facebook and other digital channels.

Interested parties can visit nec.ng or contact [email protected] or Anu – 234 701 024 0044 or Henry – 234 803 788 1838 for sponsorship enquiries

NECLive Statement on #ENDSARS Protests and Police Brutality in Nigeria

#EndSARS

Nigerian Entertainment Conference (NECLive), Nigeria’s largest annual gathering of creative sector professionals and the Editorial Board of Nigerian Entertainment Today (Netng) are unifying with voices of concerned citizens across the country, especially that of Nigerian creative and entertainment industry professionals, to demand a halt to the unconscionable threat to young lives in the country through police brutality and harassment. 

Young Nigerians across the country have once again taken to the streets and social media with renewed calls and plea to #ENDSARS – a unanimous campaign to end the clandestine and sometimes brazen activities of the Special Anti Robbery Squad (SARS) and by extension, the Nigeria Police Force.

The SARS unit unfortunately has a long history of brutality against Nigerian youths. This year, Amnesty International documented at least 82 cases of torture, ill-treatment and extra-judicial execution by SARS between January 2017 and May 2020 in a report titled Time To End Impunity. Victims were predominantly young Nigerian males between the ages of 18 and 35 years with such connecting factors as low-income backgrounds as well as belonging to vulnerable groups.

We hereby call on the Nigerian Government to take swift measures to protect its young citizens from harassment, torture and avoidable deaths. As we remember the country’s 60 years of independence and unity, every young Nigerian should have the guaranteed right of movement, freedom of association and valued creative expression without fear for their life, livelihood or safety. 

 

Signed,

Henry Ekechukwu

Conference Coordinator, NECLive

COVID-19: Nigerian Entertainment Conference (NECLive8) Postponed

COVID-19 NECLive 8

Due to uncertainties surrounding COVID-19 and recent advisory from the Federal Government and the Nigeria Centre for Disease Control (NCDC) on public gatherings, ID Africa and the NECLive Organising Committee are announcing the indefinite postponement of the eighth edition of Nigerian Entertainment Conference (NECLive8), which was earlier scheduled to hold on Wednesday, April 22, 2020.

The recent outbreak of the Novel CoronaVirus (COVID-19) pandemic is challenging the world, including Nigeria with new cases detected over the past weeks. As a responsible organisation dedicated to the wellbeing of NECLive attendees and citizens of Nigeria, we believe this decision is in the best interest of everyone. We are thankful to our partners, sponsors, exhibitors and media friends who all through the years make necessary preparations to support NECLive in various ways. 

For the first time in its eight-year history, NECLive, Nigeria’s largest annual gathering of entertainment and creative industry professionals will not hold in April. A new date for the full day conference and its associated satellite events will be announced in the coming weeks.

 

All attendees who have bought tickets are entitled to a full refund, while interested sponsors and partners can contact the Conference Coordinator on +234 803 788 1838 or [email protected] for further enquiries. More details on the refund process and FAQs are also available on our dedicated help page on nec.ng 

The NECLive Organising Committee will continue to monitor national and global developments on the spread of Coronavirus. In the meantime, we empathise with those affected by COVID-19, both directly or indirectly and wish them speedy recovery.

We urge everyone to take precautionary measures by practising social distancing, washing hands with soap, using hand sanitizers often, maintaining good personal and environment hygiene, and to call 08000CORONA for advice or enquiries.

We look forward to having you join us at NECLive when a new date is announced. 

WATCH: Highlights From The Nigerian Entertainment Conference, #NECLive7

This year’s edition of the Nigerian Entertainment Conference, #NECLive7 took the conversation further on how mobile, data and consumer behaviour will influence the growth of Nigerian entertainment.

Many speakers and panelists were drawn from various sectors of the industry and beyond to share ideas on how to live up to the demands of the future.

Amid deep discussions and performances, here’s a highlight on how the conference went down.

7 Takeaways from the Nigerian Entertainment Conference, #NECLive7

After several discussions, performances and heart-to-heart fireside chats at the recently concluded Nigerian Entertainment Conference, #NECLive7, here are some of the takeaways from the event.

1. Nigerian Entertainment industry will be worth more than $9.9billion by 2022.
To put this in a proper perspective, the industry will be churning out N3.55 trillion in the next three years.

2. Data will determine the future of entertainment in Nigeria.
For a long time now the Nigerian entertainment industry has been growing on autopilot, but technology is changing the way we create and distribute content.

3. Nigerian Entertainment Conference, NECLive will become a three-day event from next year.
The founder of BHM Group and convener of the Nigerian Entertainment Conference, Ayeni Adekunle announced in his keynote speech at #NECLive7 that the conference will now become a three-day event from next year and may even be hosted across Lagos, Abuja and Port Harcourt.

4. Nigerian content is becoming popular on the global scene.
Nollywood and Nigerian music industry are making waves around the world and global players are paying attention to our content.

5. A combination of smartphone and social media can turn anyone into a media powerhouse.
Maybe not really, but the barrier to producing and distributing content has been shattered by the duo of smartphone and social media.

6. NET Honours Award made a comeback and some notable people won.
Individuals were recognized for their roles in the events that shaped the year in review, using data from @theNETng website and social media platforms.

7. Live performances from upcoming music artistes, dance and stage play.
The event came alive with performances from Kabusa Oriental Choir, Dance Na The Main Thing, Theatre Hub Africa among others.

Did you attend the event? What was your best moment?

“Nigerian Entertainment Conference To Become A Three-Day Event From Next Year”- Ayeni Adekunle

The Founder of BHM Group and Chairman of the Nigerian Entertainment Conference, Mr Ayeni Adekunle has announced that the conference will become a three-day event from 2020.

He made the statement while speaking at the opening ceremony of this year’s edition of the conference, #NECLive7 held at the Landmark Centre, Lagos.

He also hinted at the possibility of hosting the conference across multiple cities in Nigeria — spread across Lagos, Abuja and Port Harcourt. He said that the expansion was necessary given the number of people outside Lagos who have expressed the difficulty they face in trying to attend the conference in the city.

The new schedule will make it possible for a growing number of potential attendees to be able to participate in the event.

#NECLive7: “Comedy Is Not Limited To Stand-Up”- Tee A

One of Nigeria’s foremost comedians and MC, Tee A while participating in a panel discussion with Olamide Akintobi at the Nigerian Entertainment Conference, #NECLive7 said that comedy is not limited to stand-up alone.

Tee A was responding to enquiries about who qualifies as a comedian in respect to the upcoming Eko Comedy Festival which he is the convener.

He said that comedy covers a variety of genres that cut across stand-up, social media skits and movies. Making instances with the likes of Nkem Owoh (Osuofia), Victor Osuagwu and others who have made a name for themselves by being movie comedians

“There are many actors who are comedian by their own right and whether you’re an Instagram comedian, Facebook comedian, standup comedian or even a joker, all these art forms on different platforms are all part of the industry,” he reiterated.

 

#NECLive7: Tope Oshin’s Fireside Chat With Bolanle Olukanni

A fireside chat between Tope Oshin and Bolanle Olukanni at the Nigerian Entertainment Conference delved into discussions about Nigeria’s entertainment industry  as regards to Nollywood.

Tope Oshin shared her experience as one of the first female film directors in Nollywood and how she was encouraged to try her hands on directing by the late ace director Amaka Igwe .

She also shared the challenges she encountered while starting out and how rigid the industry was at that time towards female directors.

Bolanle Olukanni drew the conversation towards the difference between home videos that are shot within three days and films that are made for the cinemas over a long period of time.

Oshin said that both forms are important and that it was necessary for Africans to tell their own stories, citing her experience at the Egyptian Theatre in Hollywood where her movie, New Money was screened.